Monday, September 8, 2008

Lose for Good!

Somehow Weight Watchers found their way to my blog. I was contacted by a woman, who I will call E, about a campaign that WW is involved in. It's called the Lose for Good campaign. She asked if I would be interested in participating in this challenge, blogging about it and trying to get readers involved as well. I couldn't say no!
For every pound lost with Weight Watchers during a six-week period, beginning September 7 and ending October 18, Weight Watchers will donate the cost of one pound of food -- up to one million dollars. The funds will go to two hunger-fighting organizations: Share Our Strength, which works to make sure no child in America grows up hungry, and Action Against Hunger, which provides immediate and long-term solutions for hunger to people around the world. .

Some more information I have received and can relay to you all:
  • According to the World Health Organization, there are 1.6 billion overweight people in the world and at the same time, in 2007 there were 862 million people in the world that were underfed.
  • Lose for Good is a charitable effort that addresses two important epidemics: hunger and obesity, by empowering people to get healthier while also doing good for others in need.
  • The chosen organizations are Share Our Strength, the leading organization working to make sure no kid in America grows up hungry, and Action Against Hunger, an organization that helps feed people in troubled parts of the world.



Lose for Good on Facebook (Group name: The Lose for Good Campaign)

1 comment:

Marketing Mama said...

Hey that's pretty cool! Love the video clip, too!